U-S-E Water Project

Bringing Danish Water Technology to China

Background of U-S-E Water Project 

The project was a coordinated and long-term approach to cultivate, build and strengthen relations between relevant actors in Denmark and China to benefit both parties. This model for building partnerships and offering e.g. knowledge and contacts aimed to increase the sales of Danish water technology to China. 

The U-S-E Water 1.0, operated by the Danish Export Association, financially supported by the Danish Industry Foundation from 2018 to 2022, has created very good results despite Covid19, and is expected to generate large sales after the end of the project and ensures that a wider range of Danish water technology companies will receive continued sales in China.

  • 40+ Chinese connections established (incl. EPCs, utilities/end users, institutions and authorities etc.)
  • 5 partner WWTP's analyzed with huge upgrade potential
  • A direct sale of +18 mil. DKK created for participating companies

About the U-S-E Water 2.0

The U-S-E Water 2.0, a partnership project on Water in China, can be seen a follow up on previous years' activities carried out by Danish Export Association, the Trade Council in China and the Danish Ministry of Environment. But now we are joining forces in a historically strong export initiative on Water in 2022-23. 

The partnership has received funds from the Foreign Ministry to implement a number of relevant activities to support sales of Danish water technologies in China, with focus on Water Supply and Wastewater Treatment in major Chinese cities.

As in U-S-E Water 1.0, we will continue our work involving Chinese and Danish experts as well as the
Danish utilities. The objective is to promote Danish water technology to the Chinese water stakeholders, maintain and create new connections between large Chinese water companies and Danish suppliers to push sales. Through this and the work of DEPA, we will also support the Chinese utilities in living up to the strict requirements in the 14th Five-Year Plan on CO2 emissions and water savings. In addition, we will continue our work on creating a demo site for Danish water or wastewater technology and services.

Illustration Of U S E Water 2.0


The U-S-E Water 2.0 Project Explained

Danish Export – Water China (DEA-Water China), Danish Environment Protection Agency (DEPA) and Trade Council’s Water and Environment Team (TC-W&E) at the Embassy in Beijing have established a partnership on Water in China.

On the basis of this extremely strong partnership, and based on the good results created through DEA’s U-S-E Water 1.0 in the past 4 years, we are ready to continue developing business opportunities in China for Danish water companies through U-S-E Water 2.0.

Bringing Danish Water Technology to China
Shanghai (1)

Chinese target group

The project's primary partners will help open doors and create alliances and close relationships with Chinese water organizations, public authorities, knowledge institutes, companies and advisers/contractors who have potential projects, want innovative solutions and have the funds to invest. This work is done in close cooperation with the participating Danish companies in the project.

The aim is to develop product innovation and market adaptation for Danish companies, as well as create opportunities for joint development projects and collaboration with Chinese research institutes.

Danish Export Association’s China office and the network Danish Export – Water China is the platform from where these alliances are being built.

  • HAVNEBADET Lille 1088X609

    Compendium-Drinking Water and Wastewater 2023

    Compendium for Drinking water and Wastewater
  • U S E Water 2.0 Image By TC (1)

    Water policies and market potential in China

    China has a huge demand and potential in the water market, as policies are one of the major drivers.

    Read the presentation by TC
  • Presentation Image By DEPA

    Denmark's cooperation with Chinese water authorities

    As policy makers, water authorities have a very large influence in the market.

    Read the presentation By DEPA
  • Partners Regions (1)

    The selected Chinese water stakeholders

    We continue working with the existing Chinese partners to achieve a demo project, and have selected the most potential water stakeholders in both Drinking Water and Wastewater segments.

    Read the presentation By SDIP
  • Stjernholm Oxxoff Installeret I En Beluftningstank I Byen Yancheng, Jiangsu Province

    Kina: Stjernholm får hjælp og runder en million i omsætning

    Processen med at slå igennem i Kina har været lang og med bump undervejs, men tog for alvor fart, da Stjernholm meldte sig til U-S-E Water projektet i 2019.

    Læs hele casen her
  • Wastewater Treatment 1848

    Unleashing the potential of wastewater by State of Green

    Using wastewater as a resource while protecting people and ecosystems.

    Read the white paper
  • Water Forurening Kontrol

    Greater water security with ground water by State of Green

    Groundwater mapping and sustainable groundwater management

    Read the white paper
  • Vandnedkoeling

    How to save and recycle water without compromising product quality by State of Green

    Improving water efficiency in the food and beverage industry.

    Read the white paper

For more information

  • Ilse Korsvang, Head of Project Management Danish Export

    Ilse Korsvang

    Head of Business Development
    +45 5089 4488 iks@danishexport.dk
  • Ilse Korsvang

    Head of Business Development

    Med mere end 30 års erfaring med eksportsalg, markedsetablering og distributionsopbygning kan Ilse hjælpe dig i gang på nye markeder. Det er især relevant for dig at tage fat i Ilse, hvis du vil ind i Kina, fordi hun står i spidsen for vores netværk inden for vand i Kina.

    Ilse har stor viden om salg og virksomhedsdrift fra både SMV’er og store virksomheder. Efter mange år som eksport- og salgschef var hun selvstændig international konsulent inden for vandteknologi i ti år, hvor hun blandt andet arbejdede med Danida-projekter.

    Ilse er ansvarlig for vores partnere, som du kan læse mere om her.

    Ilse Korsvang, Head of Project Management Danish Export
  • Lixia Duan Project Consultant dansih export / danish eksport

    Lixia Duan

    Project Consultant
    +45 6020 8565 lxd@danishexport.dk
  • Lixia Duan

    Project Consultant

    Lixia, der kommer fra Kina, er med på holdet bag Water China. Hun har arbejdet med danske virksomheder i Kina i mere end 12 år, og vil du sælge mere eller etablere din virksomhed i Kina, kan Lixia hjælpe dig på vej.

    Lixia har blandt andet erfaring fra AVK, hvor hun har arbejdet i syv år. Først i AVK Shanghai som marketingchef og senere i AVK Holding i Galten. Hun kan derfor rådgive om strategisk markedsføring i Kina fx digitale platforme som WeChat.

    Lixia har en Global Executive MBA fra CBS.   

    Lixia Duan Project Consultant dansih export / danish eksport
  • Angela Zhang

    Angela Zhang

    Head of China Office
    +8621 6279 2090 anz@danishexport.dk
  • Angela Zhang

    Head of China Office

    Angela leder Danish Exports kontor i Shanghai, hvorfra hun bestyrer de kinesisk baserede netværk inden for marine, offshore og vind.

    Angela har en indgående viden om det kinesiske marked og kan hjælpe danske virksomheder med at finde de rette veje ind i Kina.

    Angela Zhang