Pavilion of Denmark at SMM 2024

SMM is the most prioritized event in the European marine industry. Everyone from the entire value chain is there. Once again, we organize the well renowned Pavilion of Denmark at SMM. Exhibit with us and ensure your visibility at the world’s leading maritime trade fair.

Time

03.09.2024 - 06.09.2024

Location

Germany, Hamburg, Hamburg Messe und Congress

See map

Price

SMM 2024 is subsidised by The Trade Council.

Mandatory SMM payment for marketing package DKK 5,250 ex VAT per company.

Turnkey package
DKK 5,990/sqm plus coordination DKK 5,500 per company.

Poster package
Be part of a shared meeting area without showcasing physical products.
DKK 17,990 plus coordination DKK 5,500 per company incl. print for 1 exhibition wall. Max. 2 persons per company.

𝗣𝗮𝗿𝘁𝗶𝗰𝗶𝗽𝗮𝘁𝗶𝗼𝗻 𝗽𝗿𝗶𝗰𝗲 - 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝘀𝘂𝗯𝘀𝗶𝗱𝘆
To participate with subsidy, your company must be eligible to receive de-minimis subsidies based on the rules and regulations from the Trade Council. If you are not eligible to receive subsidy, please see prices further down this page.

All prices are excl. VAT, flights and lodging, printing of your graphics, and transportation of own goods.

Status 02.2024: The pavilion floor plan is being prepared. Please register at this page if you will participate in Pavilion of Denmark.

Mie Jakobsen Head of Marine and Head of Cruise & Ferry danish export / dansk eksport

Head of Marine and Head of Cruise & Ferry Mie J. Jakobsen +45 2173 6336

Inge Lis Nielsen Project Manager danish export

Project Manager Inge Lis Nielsen +45 6020 8555

SMM is an international forum for representatives of shipbuilding and marine equipment from all parts of the world. At SMM you have the opportunity for networking with key players from the global maritime industry.

Partnerships and collaboration is the fastest way of developing your export sales. Exhibiting at Pavilion of Denmark, you become part of the Blue Denmark brand, where international customers knows to find longlasting, innovative and sustainable solutions.

Pavilion of Denmark at SMM 2022

You want to be part of SMM because everyone worth meeting is there. The exhibition is a unique outlet for you to network with both new and existing customers and you can catch up on the latest industry trends and attend product launches as well as panel discussions on the most relevant trends in the industry.

Pavilion of Denmark: Your Turnkey exhibition solution

As part of Pavilion of Denmark, you benefit from a prime location in Hall B1. We make sure everything is ready, when you arrive, and we dismantle when the exhibition is over.

During the show, you have access to meeting facilities and our private lounge where we serve lunch for you and your business relations.

Why exhibit at Pavilion of Denmark?

At Pavilion of Denmark, we join forces and together, we take your exhibition outcome to the next level.

Exhibiting with us, you benefit from:

Strong relationships between all Danish exhibitors: You become part of a unique atmosphere where we send customers towards one another, and we share contacts, knowledge, upcoming projects, and experiences.

A prime location: Having a long lasting relationship with Messe Hamburg, we get the best location and great branding opportunities.

Visibility: Reception, matchmaking, delegation visits and more, strengthens our visibility and ensures that all industry key players stop by the pavilion.

Services throughout the exhibition: When being part of Pavilion of Denmark, you can concentrate on your customers only. Representatives from Danish Export are present at the entire show, and we always have coffee, snacks, and lunch ready for you. Should you have questions we have or will find the answer for you.

Explore the Pavilion of Denmark-concept

Key SMM numbers

2,250 exhibitors from 67 countries
90,000 square meters of exhibition space
50,000 visitors from 125 nations

SMM offers conferences on digitalisation and green propulsion, maritime safety, big data and offshore technologies.

Turnkey package

Company price without subsidy
DKK 6,990/sqm plus coordination DKK 5,500 per company.

With or without subsidy, the turnkey package includes
- Exhibition stand based on pavilion layout and design
- Building and dismantling of a turnkey stand (prints not included)
- Carpet, meeting table and chairs, brochure rack
- Lights, power consumption and 1 outlet on your area
- Internet (basic connection to check emails)
- Cleaning during the exhibition days
- Registration in the official catalogue and online promotion material
- Exhibitor badges based on the assigned numbers from organizer
- Company profiling in shared marketing material for the Pavilion of Denmark
- Side-events for the Pavilion of Denmark exhibitors (e.g. reception, matchmaking or other networking events)
- Coffee, tea, cold beverages, sweets and snacks
- Service and assistance for your planning before and during the exhibition
Please observe Danish Export Association's General terms of business.
Poster package

Company price without subsidy
DKK 20,990 plus coordination DKK 5,500 per company incl. print for 1 exhibition wall.

For companies without need of showcasing products, and fits primarily 1-2 persons attending the exhibition. The package gives you a base for meetings, profile in catalogue, onsite promotion and a place to invite customers to visit.

With or without subsidy, the poster package includes
- 1 wall for your graphics AND print for 1 wall included
- Shared meeting table at a joint area and a brochure rack
- Registration in the official catalogue plus online promotion material
- Exhibitor badges based on the assigned numbers from organizer
- Included in shared marketing material for the Pavilion of Denmark
- Side-events for the Pavilion of Denmark exhibitors (e.g. reception, matchmaking or other networking events)
- Coffee, tea, cold beverages, sweets and snacks during the exhibition
- Service and assistance for your planning before and during the exhibition
Note! If you need space for TV, podium, showcasing products or for more colleagues attending your booth, please book a turnkey package of minimum 6 sqm instead.

Please observe Danish Export Association's General terms of business.

Pavilion design

Again in 2024, we aim for at high level exclusive experience when entering Pavilion of Denmark.

For example by

Giving you the option to print on fabric for a more coherent and cleaner look at your booth
The red carpets in the entire hall and all the way to the edges
Company name in the carpets
Joint branding of Pavilion of Denmark. Both in hall B1 and in other relevant spots throughout the exhibition.

This event is subsidised by The Trade Council. To participate with subsidy, your company must be eligible to receive subsidies based on the de-minimis-rules and regulations from the Trade Council.

The de minimis-enactment means that a company can receive public subsidies of maximum EUR 300,000 within a period of three years. To receive subsidies, companies must be registered with a Danish VAT-number and complete a business form.